Surex Surveyors
Brand Identity Design and Application, Website Design and Development
The Objectives:
- - Design a new brand identity that accurately represents the company and its people
- - Create an eye-catching and informative website that provides users with a positive online experience
- - Decrease communication and administration costs by communicating to managers and employees online
The Process:
- - Brand identity design and application
- - Website strategy and implementation
- - Website design and production (including creative development)
- - Post-launch support
In Detail:
Known for their renowned tunneling projects, such as the Sydney Harbour Tunnel, Surex Surveyors have established themselves to become one of Australia’s leading surveyors. Surex engaged Platform Digital to design and apply a brand identity, which included the design and development of a website with a customised web application aimed at simplifying the company’s internal communication process. Aesthetically, the site is eye-catching and is well-aligned to the company's new brand identity (developed by Platform). Functionally, the front-end is very user-friendly due to its simple navigation style and format.
The web application enables employees from all across the globe to effectively communicate to administration or management with ease, helping the company save thousands on communication and admin costs.
The Results:
- - The web application has contributed to a significant saving on administration and communication costs
- - The website has attracted new enquiries and acts as a key presentation tool for the brand